Marketing is a practice. The purpose of this blog is to shed some light on some of the better marketing practices I come across.
Saturday, July 17, 2010
SMTV: @Whrrl and Murphy USA's loyalty Program
The gas stations, Murphy USA are using Whrrl as the vehicle for their loyalty program. It will be interesting to see how successful they are using this type of loyalty program. Will punch-cards work better in the Midwest?