Wednesday, March 7, 2007

more illusion

I ran across an article by Seth Godin talking about the very think I was mentioning earlier.
Take a look and let me know what you think.

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1 comment:

Anonymous said...

I applaud Sears for their self-congratulations! Their customers won't praise them, so they might as well do it themselves. I see goofy marketing ploys all the time. Quiznos has a deal that if you don't like their sandwich, you get a coupon for another one of their sandwiches. If you don't like that second sandwich, do you get another coupon? How about this one we've all seen. If a car dealer cannot beat another dealer's best price, they'll give you the car. I guess the sales manager would say, " we can't go that low on this car, so here's the keys to the car we are giving you." Do people actually believe this hooey?

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