Marketing is a practice. The purpose of this blog is to shed some light on some of the better marketing practices I come across.
I applaud Sears for their self-congratulations! Their customers won't praise them, so they might as well do it themselves. I see goofy marketing ploys all the time. Quiznos has a deal that if you don't like their sandwich, you get a coupon for another one of their sandwiches. If you don't like that second sandwich, do you get another coupon? How about this one we've all seen. If a car dealer cannot beat another dealer's best price, they'll give you the car. I guess the sales manager would say, " we can't go that low on this car, so here's the keys to the car we are giving you." Do people actually believe this hooey?Square
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