Marketing is a practice. The purpose of this blog is to shed some light on some of the better marketing practices I come across.
Sunday, December 5, 2010
Wednesday, December 1, 2010
Thursday, November 25, 2010
Wednesday, November 24, 2010
Joe Sorge's "Foursquare Works" Presentation
Foursquare Works
View more documents from Aj Bombers.
Labels:
AJbombers,
foursquare,
joe sorge,
restaurant guys radio show
Monday, November 15, 2010
Monday, November 8, 2010
Creating Content - Walking to Work, Nov 8, 2010
Sorry for the schmutz on the camera lens. I wiped it down after I got back into the office. As for the clicking sound, that was the camera strap's plastic doo-dad,which I have removed as well.
The podcasts I mentioned in the vidcast are:
Net@Night with @leolaporte and @ambermac
The Engaging Brand with @engagingbrand
The Restauarant Guys Radio with Francis Shott and Mark Pascal (@restaurantguys)
Ipad Today with @leolaport and @sarahlane
Labels:
2010,
facebook effect,
november 8,
scott milam townsend,
walking to work
Friday, October 22, 2010
Tuesday, October 19, 2010
Tuesday, September 21, 2010
SMT: What I Use To Shoot Videos
Shooting video has been been a passion of mine for quite awhile. I remember using a Super 8 camera to shoot movies with the neighbor kids when I was in the 8th grade. (sometime I need to get those uploaded and let the world see my work :) ) I used to have a small editing machine that had a light in the middle and two take-up reels on the left and right. And the I would slice the film with a razor blade and tape the splice back together. If I had then what we have now as far as shooting equipment and editing software, there's not telling where I would have ended up.
But no sour grapes here. My love affair with the film/video camera continues and in this video, I hope to help those of you who are wanting to start using video, but don't know how to get started. Special thanks to Chuck Wheelock for asking the question that got this post started. Chuck's Twitter handle is @chuckwheelock. Sorry for goofing up your Twitter handle in the video.
Reference links to products I mentioned in the video:
Kodak Zi8
Canon Powershot A630
Steve Garfield's GET SEEN
Daisy Whitney's New Media Minute
Audio-Technica Pro 88W Wireless Microphone System
Tabletop Tripod
What do you use to shoot your videos with? This blog continues to be written by you...
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Saturday, September 18, 2010
#SMTulsa Meetup
On Saturday morning, I drove down to Tulsa to participate in Cheryl Lawson's (@partyaficionado) Social Media Tulsa Meetup. The meetup was held in the Dilly Deli patio area (first time I had been to Dilly Deli...nice place).
While there I had the opportunity to interview Cheryl Lawson. Cheryl has done a great job building up the social media community in Tulsa. As it turns out, she was in the audience when I spoke at the #140conf - LA last year. What a small world. I really appreciate Cheryl asking me to speak on a panel along with Doug Stewart and Mandy Vavrinack on the subject of finding you blog voice.
Here is Cheryl talking #SMTulsa and what it;s all about.
Mandy gave a presentation on location-based services and how to use them/avoid pitfalls. She did a great job. One term I will remember is "geo-fencing" I'll let her explain it in the following interview.
After the meeting, there were lots of people making connections and reuniting with old friends. You can see the slideshow of the #smtulsa event here.
And below you can see some of my iPhone photography in action.
Beautiful Downtown Tulsa.
Cheryl Lawson, putting it all together.
My name tag. I thought it was clever how Cheryl incorporated the QR code in the middle of the nametag. Can you tell what it says?
It was good to see my good friend Patrick Allmond and his wife. Patrick has spoken to the Bartlesville Marketing & Communications Assoc, of which I am a member.
Mancy Vavrinak letting everyone know just how large a blog can be, (inside joke)
Cheryl Lawson laying down the law at the beginning of the meeting.
Mrs. Allmond and Mandy enjoying breakfast before the meeting begins.
My view from the panel position.
Michael Butler, who I have followed for a long time and finally got to meet.
This is were I stop and you start. Please add your thoughts and feedback to this post in the comments below.
While there I had the opportunity to interview Cheryl Lawson. Cheryl has done a great job building up the social media community in Tulsa. As it turns out, she was in the audience when I spoke at the #140conf - LA last year. What a small world. I really appreciate Cheryl asking me to speak on a panel along with Doug Stewart and Mandy Vavrinack on the subject of finding you blog voice.
Here is Cheryl talking #SMTulsa and what it;s all about.
Mandy gave a presentation on location-based services and how to use them/avoid pitfalls. She did a great job. One term I will remember is "geo-fencing" I'll let her explain it in the following interview.
After the meeting, there were lots of people making connections and reuniting with old friends. You can see the slideshow of the #smtulsa event here.
And below you can see some of my iPhone photography in action.
Beautiful Downtown Tulsa.
Cheryl Lawson, putting it all together.
My name tag. I thought it was clever how Cheryl incorporated the QR code in the middle of the nametag. Can you tell what it says?
It was good to see my good friend Patrick Allmond and his wife. Patrick has spoken to the Bartlesville Marketing & Communications Assoc, of which I am a member.
Mancy Vavrinak letting everyone know just how large a blog can be, (inside joke)
Cheryl Lawson laying down the law at the beginning of the meeting.
Mrs. Allmond and Mandy enjoying breakfast before the meeting begins.
My view from the panel position.
Michael Butler, who I have followed for a long time and finally got to meet.
This is were I stop and you start. Please add your thoughts and feedback to this post in the comments below.
Friday, August 13, 2010
SMTV: How To Use @Whrrl
I've been on a Whrrl kick lately and rightfully so. I like the photo-taking features and the story-telling aspects.
If you are interested in Whrrl (@whrrl) and want more info on how to use it, take a look at the following video and let me know what you think. Is this enough to entice you to use the location-based app? How do you think it could be used for business?
Labels:
foursquare,
geo location app,
gowalla,
scott milam townsend,
whrrl
Thursday, August 12, 2010
SMTV: Sending Matthew Off To School
Matthew going off to the 11th grade. Kids grow up so fast.
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Wednesday, August 11, 2010
SMTV: Location-Based Apps and Security
We take a look at ways you can use location-based applications like Whrrl, Foursquare, Gowalla, etc to check-in and play along without sacrificing security and safety.
If you have any other ideas or suggestions not listed in the video, please write them in the Comments below.
Labels:
foursquare,
gowalla,
loopt,
privacy,
scott milam townsend,
security,
whrrl
Tuesday, August 10, 2010
Jason Falls and Whrrl
While on Facebook, I ran across this vlog post by @JasonFalls regarding @whrrl. Click here to see the vlog post. If you are interested in Whrrl specifically or location based services in general, I encourage you to take a look.
Thursday, August 5, 2010
SMTV - Foursquare Mayors and Churches
Here are some thoughts on how churches might reward their Foursquare mayors.
Do you have any other ideas on how churches might reward their members who use location-based apps?
Labels:
church on the move,
churches,
foursquare,
geo location app,
scott townsend,
whrrl
Tuesday, August 3, 2010
SMTV: Which Heats Up The House More - Oven or Stove
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Labels:
Celeste Townsend,
gavin heath,
hot,
oven,
scott townsend,
stove
Tuesday, July 27, 2010
SMTV: Whrrl and Voting
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Labels:
scott milam townsend,
vote,
voting,
whrrl
Tuesday, July 20, 2010
SMTV: Why Northeast Oklahoma Businesses are Not Using Foursquare
This was a hard video to shoot. I was just not feeling it, and it probably shows, but it was important to create the content, discipline myself to create and push on through. It didn't help that I had popped a blood vessel in my right eye (Dr Bussey says everything is fine) and I look like some kind of pitiful vampire.
So I want to thank my 1 reader for hanging in there and being a faithful viewer. Thanks man. I appreciate you.
Why businesses are slow to adopt Foursquare in the Midwest area.
I think it's for a couple of reasons
1. they don't know it's out there
2. If they do know it's out there, their too busy to stop and take a look at what it's all about
3. if they do stop and take a look, they may not be sure out to go about putting together a small campaign to help themsleves.
And so this is why I'm creating this vlog...so small town business owners can quickly discover and learn how to use new marketing tools to make for money for their business.
Why do you think? Any thoughts as to why businesses in this area seem slow to use these new location-service tools? Am I sitting too close to the camera? To far away?
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Labels:
foursquare,
gowalla,
lattitudes,
loopt,
mytown,
whrrl
Saturday, July 17, 2010
SmTV: I'm Ahead of John Andrews!
A tongue in cheek look at the day I am ahead of John Andrews in points with Whrrl.
Do you Whrrl? What do you think about the hawaiian shirt?
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Labels:
John Andrews,
points,
scott milam townsend,
whrrl
SMTV:: Qik vid at Murphy USA checking in with @Whrrl
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Labels:
gasoline,
loyalty program,
murphy usa,
qik Video Pro,
whrrl
SMTV: @Whrrl and Murphy USA's loyalty Program
The gas stations, Murphy USA are using Whrrl as the vehicle for their loyalty program. It will be interesting to see how successful they are using this type of loyalty program. Will punch-cards work better in the Midwest?
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Labels:
brightkite,
foursquare,
gowalls,
loopt,
murphy usa,
mytown,
whrrl
Friday, July 16, 2010
You've Been Notified - Whrrl and Notifications
The geo-location service, Whrrl, makes leaving Recommendations fun and easy. And when people re-recommend, Want-To or become your friend, Whrrl's Notifications button is there to let you know.
Have you used Whrrl yet? What did you think?
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Wednesday, July 14, 2010
SMTV: Intro to Whrrl
With all the trouble Foursquare has been having lately with marketers trying to get in touch with the burgeoning company, it was refreshing to be able to pick up the phone and get in touch Whrrl's Community Manager, Jeanna Barrett to discuss a problem I was having. The problem was solved in a matter of minutes.
Thanks Jeanna. Sorry I got your name wrong at the first of the video.
Have you used Whrrl before? What's been your experience? Your comments and feedback are welcome in the Comments below.
Monday, July 12, 2010
SMTV: Qik Video, AOC3, Smirk New Media and Evernote Podcasts
As I test out the Qik Video Pro app from iTunes on my 3G phone, I cover Iqbal Mohammad's essay in Age of Conversation 3, give a special shout-out to Mike Moehler of Smirk New Media and mention the podcast we are listening to these days, Evernote.
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Labels:
evernote,
iqbal mohammad,
mike koehler,
qik Video Pro,
smirk media
Saturday, July 10, 2010
SMTV: Celeste talks about Fox 23's Chera Kimiko Getting Scared
Last night we were watching Fox 23 live broadcast from Bartlesville's Hot Street Party and everything was going fine until a clown showed up for an interview. It was obvious this scared Chera Kimiko, the Fox 23 Co-anchor, in a big way.
Celeste offers her thoughts on the matter.
Labels:
Celeste Townsend,
Chera Kimiko,
Fox 23
Thursday, July 8, 2010
SMTV: Review of Amber Naslund's essay in Age of Converation 3
A review of Amber Naslund's (@AmberCadabra)essay in the new book, The Age of Conversation 3. Amber points out that it's necessary to curb your enthusiasm where social media integration is concerned.
Have you seen or been a part of an impetuous approach toward implementing social media in your company or business?
Do you have anything you would like to add? What do you think of the studio? What needs to be in the background? Your thoughts, ideas and suggestions are welcome.
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Thursday, July 1, 2010
SMTV: Age of Conversation 3 - Essay #2
I review Gary Cohen's essay in Age of Conversation 3. ; Gary compares Social Media today to coal of yesterday.
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Wednesday, June 30, 2010
A quick review of the first entry in The Age of Conversation 3.
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Labels:
age of conversation 3,
Katherine Maher,
Sacha Tueni
Thursday, June 17, 2010
Wednesday, May 12, 2010
Dedicating this blog to AOC3
Over the next several weeks, I'll be turning over this blog to promoting the new 171-author collaboration, Age of Conversation 3: It's Time To Get Busy .
Whrrl = Tourism Foursquare = Retail
It seems to me Whrrl is more geared toward community engagement and tourism, while Foursquare is more for the retail/venue set.
What do you think?
What do you think?
Monday, March 22, 2010
The Marketing Minute
The Age of Conversation 3: Time To Get Busy will be out around mid-April. Many of you have already read the first and second installments in this series and you know how insightful these books are. Through crowd-sourcing, Drew McLellan and Gavin Heath have rounded up thought leaders from all around the world and compiled and edited this latest round of high-octane group think.
As soon as more details are available I will be sure and pass those along. For now, you can look over the list of contributing authors, many of whom you know, heard of, and/or read after. Make sure and add AGE OF CONVERSATION 3: TIME TO GET BUSY to your library.
As soon as more details are available I will be sure and pass those along. For now, you can look over the list of contributing authors, many of whom you know, heard of, and/or read after. Make sure and add AGE OF CONVERSATION 3: TIME TO GET BUSY to your library.
Sunday, March 14, 2010
Map of Bartlesville Historical Trail and Bison Statues
Below is a collaborative map of the Historic Trail through Bartlesville, OK. The walking trail is listed, but locations and descriptions of the historic buildings have not been finished...yet. This is where you come in. Also included in the map are some of the Bison Statues located around town. Once again, not all are listed as of this posting.
Please feel free to add your own photos/videos of any of the historic buildings or Bison statues, but please keep the additions related to this subject matter.
Keep it clean and play nice. I reserve the right to edit material that steers from the objective or is offensive, abusive or distasteful IMHO.
Hope you have a great time with this map. if you have any questions, please email me at stown110363@sbcglobal.net
View Bartlesville Heritage Trail Downtown District in a larger map
Please feel free to add your own photos/videos of any of the historic buildings or Bison statues, but please keep the additions related to this subject matter.
Keep it clean and play nice. I reserve the right to edit material that steers from the objective or is offensive, abusive or distasteful IMHO.
Hope you have a great time with this map. if you have any questions, please email me at stown110363@sbcglobal.net
View Bartlesville Heritage Trail Downtown District in a larger map
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